How to Increase Your Email Opt-in Rate
October 23, 2008 by imrshow
One of the biggest problems people have with growing their business is finding or generating leads which can convert into sales.
Let’s face it, everyone wants to get more traffic to their website. But without some way of capturing the visitor’s information (ie - name and email address) how can you justify spending a dime on pay per click advertising or countless hours on search engine optimization?
The reality is that if a visitor has enough interest in your product or service to search for you in Google they are probably willing to give you their name and email address when they come to your site.
But it doesn’t end there.
Converting that lead from a name to an actual sale can take some time and finesse (depending on your market) and there are some strategic things you can do to increase your conversion.
I interviewed Justin Premick, the Education Marketing Manager of AWeber Communications on strategies to improve your opt-in rate, relationship building with your prospects, and improving conversion rates.
An Interview with Justin Premick of AWeber: 
[...] Jeff Dyson of the Internet Marketing Radio Show asked me to join him on an episode to talk email [...]
[...] Jeff Dyson of the Internet Marketing Radio Show just conducted an amazing interview with Justin Premick of AWeber Communications. The ultimate goal of the forty minute interview was to relate strategies on improving subscriber opt-in rates. I enjoyed the interview and recommend every marketer pencil in a little learning time to listen to the interview. Here’s where to find the audio: How to Increase Your Email Opt-in Rate [...]